Incredible Connection Going The Extra Mile

Incredible Connection¬†are going the extra mile, or at least appearing to, on social media with this interesting social media tactic. They are one of the brands that appear to be making the valuable connection between their digital ecosystem and their retail stores. This is important because retailers with brick and mortar stores are bricking it […]

Heavy Chef of December 2012 – eCommerce

The last Heavy Chef talk for 2012 was centred around eCommerce in South Africa and the Heavy Chef team had managed to rope in some of the local heavyweights to share their insights and thoughts. The speakers were Kate Jansen of Zando, Jenna Bloch of Kalahari and Andrew Smith of Yuppie Chef. I’ve jotted down […]

Call Centres and Social Media

Being a consumer in South Africa and having to contact a call centre normally leaves one feeling anxious. 99% of the time you’re not going to get what you want. Here is one example that happened to me today with an inbound sales call centre environment. I go to the Travel Insurance Companies website, I […]

Social Media Management – not as glamorous as you think

I don’t run the 5Rooms Facebook page, but they do a fantastic job. Then again, they have to do a fantastic job, they are a digital retailer. This screen grab is an example of the extremely time consuming nature of social media management. Every questions gets answered, even ones where the answer is staring the […]

Hi-Tec on Facebook

Hi-Tec seem to be doing it right with Social Media. Take a read about their latest Facebook app.