It happens quite a lot on Twitter: you’ll be scrolling through your feed and there are a bunch of images. Loads of images. Some stand out more than others. This presents a problem if you are in the game of producing assets that are published toย Twitter. You’ll want to produce the images that stand out, […]
Incredible Connection Going The Extra Mile
Incredible Connectionย are going the extra mile, or at least appearing to, on social media with this interesting social media tactic. They are one of the brands that appear to be making the valuable connection between their digital ecosystem and their retail stores. This is important because retailers with brick and mortar stores are bricking it […]
Yardley CurviLicious Mascara Facebook Tab
I am very proud to share a small promotion we (Bester Burke) did for Yardley to announce a new mascara variant called CurviliLicious. The campaign mechanic was to give away 100 of the new mascaras and emphasise the payoff line “Dramatically Curved Lashes”. We decided to use Facebook to facilitate the entries as there was […]